The interior design project for the Fitpass Georgia branch office reflects a careful consideration of the brand's identity, with particular emphasis on its distinctive color palette, brand book, and underlying philosophy and lifestyle. A standout feature of the design is the striking orange hue of the main staircase, which serves as a focal point and a bold representation of the Fitpass brand.
The office exudes a vibrant and playful ambiance, achieved through the thoughtful use of color combinations in each room. The walls feature company icons and taglines that promote sports and a healthy lifestyle, contributing to the brand's messaging and identity.
The design also prioritizes natural lighting, with numerous windows surrounding the space, creating an inviting and uplifting atmosphere. Overall, the Fitpass Georgia branch office project exemplifies a cohesive and thoughtful approach to interior design, showcasing the brand's ethos in a dynamic and engaging space.
YEAR: 2022
CLIENT: Fitpass Georgia
LOCATION: Tbilisi, Georgia
AREA: 250 sq.m.